Friday 7 March 2014

Interview with the beautiful Jody Feldhofer

This week I had the opportunity to interview Jody Feldhofer, the co owner of both Le Deux and The Daily Co. Le Deux is situated in James St, Burleigh Heads, and is one of my favorite place to shop! In fact, I don’t think I have ever visited without taking something beautifully unique with me. Jody has such a wonderful collection of designer clothing, stunning jewellery including Samantha Wills, handbags, home decor, and the best collection of Epokhe sunglass in town. The Daily Co. Jody's other project co owned with close friend Hannah, is a new life style label that has yet to be released to the public. This will bring a lot of fun items for men, women, children and home decor. 

Meet the beautiful Jody Feldhofer!













Daily co leather jacket. Top Shop skirt. off shoulder Top from op shop. Beaded clutch from Le Deux. socks - (cut off stockings). Tristan Blair shoes

 denim jacket from vintage store in Austin Texas.
L'America dress. White Birkenstocks. Zoda clutch from Ledeux

All sunglasses used where from the amazing Epokhe range www.epokhe.co
photography by Jenna Agius (Instagram @jennaagius )

Tell us a little about yourself?

   Jody. Age 28. From melbourne-Living in currumbin-moving to Bali.
   Co-Owner of Le Deux
   Co-Owner of The Daily Co.



How start working in the fashion industry?

  I got into the fashion industry when a friend and i decided to start our own clothing store at the age of 23, we were both working in other peoples stores and suddenly decided we should quit our jobs and dive head first into the unknown. A little bit stupid and a little bit brave i guess.



Did you always want to open Le Deux?

No Not really, It wasnt really a life long dream of mine or anything, it kind of just happened. It hasn't been easy but i am extremely grateful to have been given this opportunity and wouldn't change it for the world. Ive definitely learnt a lot over the years.


Tell us a little more about The Daily Co.
Its a lifestyle label created by myself and Hannah Sheppard. It is in production at the moment and will be launching in a months time. It will consist of stuff for men, women, child and home.  

Your next big purchase?

My next big purchase isnt anything fashion related, it will be my plane ticket to bali as kai and i will be moving there in about 7 weeks time.
while im there i will be working on mine and Hannah's lifestyle brand The daily co, which will require us to purchase lots of rolls of fabric.

Your favourite piece of clothing?

My Daily co leather jacket and any of Kais jeans.




Your favourite brand?

The Daily co (shameless plug)



What style is coming for this winter season?

Grey Coats, big chunky knits, brogues and wide leg pants.



Who is your style icon?

Pinterest is my style icon.



What next for you?

Bali, The daily co and expanding Ledeux. I guess i wouldnt mind styling down the track.

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